For the year 2017, the Virginia DMV reported 2,119 motorcycle crashes with 107 killed riders, 1,774 riders injured, and 770 riders seriously injured. Over 35 percent of those accidents did not involved a riders fault, and about another 35 percent involved other reasons. These are big numbers for just one state. In my opinion as an active rider, most of the road safety awareness is focused on drinking and driving, child car seat and seat belt use. As an active rider, I have never seen a TV AD, poster, or anything else focused on car driver awareness in regards to motorcycles. Something must be done and this is my proposal:
An educational campaign to involve TV ADS and posters everywhere with car driver techniques like “ did you look for motorcycles before you change lanes” or “watch for motorcycles” or “always assume there is a motorcycle around you”. I e-mailed a local TV station asking for their interest and will be doing the same with the other channels in the Virginia Hampton Roads area, and I will be designing a poster with my own resources to be posted on medical clinics, auto shops, etc. I am doing this because I have many close encounters every time I ride with car drivers not paying attention and a person that I used to work with was killed by a distracted driver. Please share your thoughts.
Data source: https://www.dmv.virginia.gov/safety/crash_data/crash_facts/index.asp